TGP are providing hospitality consultancy services for the IHG Group on a range of their hotels situated in Dubai Creek, Dubai. An extensive review of the hotels F&B portfolio has allowed for a strategic analysis of the existing offer, providing a solid recommendation for future development, alongside a detailed growth strategy.
By recognizing the success factors at an early stage in the process, alongside identification of forecasted regional trends, it was possible to identify areas for potential growth and solidify a short and long term strategy for the development of the F&B offering across the complex.
TGP Services:
- Market Study
- Hotel F&B Strategy
- Brand Curation
- Branding & Graphic Design
- Concept Development
- Concept Activation
- Menu Development
- People Strategies & Training Plan